Editorial

Home Spa & Meicol Catalogs

An organizational and aesthetic focus for exhibiting cosmetic and appliance product lines.

Overview

Design of an extensive series of catalogs (Book 1 to 5) for Home Spa and Meicol’s cosmetic product and equipment lines. The goal was to visually systematize product information.

Relevancy Impact

A significant improvement in the communicational effectiveness of sales representatives, achieving a more engaging and confident sales process.

The Challenge

The sales team needed a clean, professional, and structured visual tool to effectively present a wide variety of cosmetic products and tools to prospective buyers.